The Marketing team at Thrasher Foundation Repair is made up of some of the most entrepreneurial marketers in the Midwest. We have fun working together to make things like basement waterproofing and foundation repair fun. While these topics might not be super interesting to the average person, we know that they can be significant to someone who is personally dealing with this sort of problem. We enjoy finding creative ways to educate our customers and help them on their journey to find a solution.
Homeowners with problems like sinking concrete, clogged gutters, flooded basements, and foundation cracks often spend years trying to determine what to do. Our customers often tell us that they first noticed the problem many years before doing anything about it. In some cases, they wait until they are ready to sell their house before they fix the problem. Not only can it get more expensive if a problem is ignored for years, but why not enjoy the solution if you are going to pay for it anyway?
The Marketing team at Thrasher wants to provide the resources for homeowners to learn about these problems and their repair options. We see it as our responsibility to educate and help people as they research and search for solutions.
Our team consists of experts in all areas of marketing. We have our team broken up into three smaller teams:
Creative Services- this group take what we do and makes it easier to understand.
- Graphic Design
- Motion Graphics
Customer Acquisition- finding ways to get our name out there so that more people know what we do when they need us.
- Traditional Media
- Digital Media
- Search Engine Optimization
- Direct Response
- Public Relations
- Trade Shows
Customer Loyalty- keep our customers engaged so that they are taken care of throughout the life of their home.
- Repeat Customers
One of our favorite things in the marketing department is when customers engage with us through case studies, 5-star reviews, or before and after pictures.
It is so fun when a customer has such a great experience or sees such excellent results that they can't help but share them with us. We see that as success and use it to keep us excited about helping more customers!!
If you are looking to connect with us, here is who you should know to reach out to.
If you are an advertising company or media sales representative:
Leanne Salvatore- Marketing Manager- Customer Acquisition
If you are a trade show or home show or if you would like to be part of our Brand Ambassador team:
Amy Petrick- Trade Show Manager
If you are a customer or business that is interested in networking, referral marketing, or having your project highlighted in a case study:
Brad Argo- Marketing Manager- Customer Loyalty
If you are interested in interviewing us for a news story, need approval on a proof, or are interested in linking opportunities:
Ashley Rosonke- Marketing Manager- Creative Services
We are always looking for ways to improve and would love your feedback. If you see something in our marketing materials that you feel needs to be clarified or improved, we would be happy to talk to you.
You are welcome to reach out to any of us by phone or email. We are always trying to learn more about our industry and marketing in general. We want to be your source for all things related to your home's concrete, basement, or crawlspace.
We also love to connect with other excellent sources of information. If you feel that you have that sort of content, we would love to find ways to connect with you. We may be able to link content between our websites, or we may be able to feature your content in one of our newsletters. These newsletters go out monthly to our customers, and we have one that is specifically for homeowners and another for commercial applications. The commercial newsletter goes out to general contractors, engineers, architects, and property managers.